Sunday, January 18, 2026

Sandeman

Óscar could have sent a card with Santa Claus to wish me Happy Holidays, but he sent this card with Don, the logo of the Sandeman Port wine brand, and I liked it much better. 
 The brand was founded in 1790 by the Scotsman George Sandeman (1765–1841). Besides Port wine, it also produces Sherry, Brandy, and Madeira wine.
 
Foto: David de Abreu
The brand is well known for its logo featuring a man named Don, dressed in a Portuguese student's cape and a wide-brimmed Spanish hat, known as "the Man in the Black Cape." This logo was created in 1928 by Scottish artist George Massiot Brown. 
The black cape represents the students of the universities of Coimbra and Salamanca. The Spanish hat symbolizes the production of sherry wine in Spain. 
This combination reflects Sandeman's production of Port wines in Portugal and sherry in Spain, conveying mystery, tradition, and quality.
 

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